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Library Signage: Effective Crisis Communications
Thursday, January 27 @ 12:00 pm - 1:00 pm
This session will look at recommended types of library signs and address aspects of library signage within crisis communications.
Good signage in the library helps to create clarity and build awareness, while bad signage can lead to frustration and confusion. Has your library had to implement COVID-related signage? Has there been a review of other temporary and permanent signage? This session will look at recommended types of library signs and address aspects of library signage within crisis communications. We will also address how to conduct a signage audit, the importance of library branding and using templates, and internal communications as they relate to signage. Online resources will be shared and there will be opportunities for Q&A and discussion.
Presented by: Dr. Curtis Rogers, Founder of Curtis Rogers Consulting, conducts training and consulting for libraries on marketing and communications topics, and recently retired, after 27 years of service at the South Carolina State Library.