No MBA Required: How to Engage Your Business Community
January 19, 2021 @ 11:00 am – 12:00 pm
Under ordinary conditions, the survival rate for small businesses after five years is only 48 percent and decreases significantly over time.2 In extraordinary times of crisis, like the one we’re facing now, small businesses are hit the hardest. For Black- and immigrant-owned businesses, the chance of recovery from a natural or economic disaster is even smaller.
Your community needs timely help and services. But what if your library doesn’t have a business librarian on staff and you don’t feel you have the expertise to answer business-related questions? The good news is, you don’t need an MBA to engage your business community and deliver a road map for success. Join Gale and Library Journal for an in-depth webinar led by two librarians who have made supporting small businesses a priority.